I Love My Balls

Liga Contra el Cancer

In Peru, prostate, testicular and penile cancer affects thousands of young adults, but this issue is still a taboo in the Peruvian society. So, for the International Day of Prevention Against Prostate, Testicular and Penile Cancers, we took the most loved sticker on Instagram and flipped it, turning the conversation around this taboo encouraging young male adults to perform a self-exam and an anual check up.